User personas are fictional representations of your target audience created through research and data analysis. They help website designers and developers understand users’ needs, behaviors, and goals. By designing with user personas in mind, you can create a website that resonates with your target audience, enhances user experience, and drives engagement. User personas can inform decisions about website layout, content, and functionality, ultimately leading to a more effective and user-friendly website. Understanding the importance of user personas is crucial for creating a successful website that meets the needs of your target audience. Identifying your target audience To create effective user…
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